Let’s see a show of hands: who’s ever fantasized about seeing their face in the Wall Street Journal, transformed by that iconic illustration style?
For DVPR Account Executive Katie Miller, that dream came true this week. Katie was featured as one of a new crop of social media influencers whose authority is measured not in the millions, but in the thousands thanks to the power of the social web. Citing digital tools such as Klout, PeerIndex and Twitalyzer as new indicators of “social currency,” the WSJ describes the attention these new “VIPs” are receiving from mainstream marketers.
(Of course, we don’t need the WSJ to tell us Katie’s a VIP, we’ve known that all along.)
Check out the full article here.
Stephanie Smirnov is the President of the agency and can also be found at her personal blog PRMama.com.
